BioSteel Cements Its Position as Sports Hydration Drink of the Ice and Becomes Official Sports Hydration Partner of Six National Hockey League Franchises
New Official Hydration Partner of the NHL Signs Multi-Year Team Partnerships with Anaheim Ducks, Carolina Hurricanes, Chicago Blackhawks, Columbus Blue Jackets, Pittsburgh Penguins, and Tampa Bay Lightning NEW YORK – January 11, 2023 – BioSteel Sports Nutrition Inc. (“BioSteel”) today announced a series of multi-year partnerships that expand its growing presence in the National Hockey…
BioSteel Named Official Hydration Partner of the National Hockey League and National Hockey League Players' Association
Historic partnership brings brand that was born in an NHL locker room and co-founded by veteran player, back to its roots TORONTO (July 7, 2022) – Today, BioSteel Sports Nutrition Inc. (BioSteel), the National Hockey League (NHL) and the National Hockey League Players’ Association (NHLPA) announced a new multi-year partnership naming BioSteel the Official Hydration…
Team BioSteel Gets Stronger with the addition of Seven Standout Athlete and Influencer Partners
Company continues to expand its roster of brand ambassadors as it redefines healthy sports hydration October 6, 2020 – New York, NY: BioSteel is doubling down on athlete and influencer partnerships as the company expands, announcing endorsement deals Tuesday with top sportscasters and television personalities, Erin Andrews and Amanda Balionis, along with five additional partners, boosting…
Canopy Growth Announces Purchase of Majority Stake in BioSteel Sports Nutrition Inc.
SMITHS FALLS & TORONTO, ON — Canopy Growth Corporation (“Canopy Growth” or the “Company”) (TSX:WEED, NYSE:CGC) is pleased to announce that it has completed an all-cash transaction to purchase a majority stake in BioSteel Sports Nutrition Inc. (“BioSteel”), a leading producer of sports nutrition products. The transaction provides Canopy Growth with a significant platform to…